HP Unveils New Designs Across PC Portfolio

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-HP (NYSE:HPQ) today unveiled new PC designs that reflect its design philosophy of balancing material selection, product usability and sensory input to deliver a superior PC experience.

“Design is not just about what the computer looks like or even what it does for us. It’s also about the experience of using the PC and ultimately what the computer says about us,” said Stacy Wolff, director of notebook design, Personal Systems Group, HP. “We look at every opportunity to design the ‘wow’ that people value in a PC – that surprises, delights and fulfills.”



Among the new products announced:

  • The HP Mini 110 by Studio Tord Boontje, the first companion PC from the critically acclaimed Dutch designer, features the industry’s first three-dimensional PC surface technology.
  • The HP ENVY series is a new line of hand-crafted premium notebooks that is designed to delight even the most demanding consumers.
  • The HP Pavilion dm3 entertainment notebook gives consumers the perfect balance of mobility and performance in an affordable “thin and light” notebook PC. Its meticulously clean design and iconic keyboard are enhanced by the brushed aluminum-magnesium alloy case. Select dm3 configurations deliver up to 10 hours of battery life.(1)
  • World-renowned designer Vivienne Tam and HP unveiled the design of her spring 2010 digital clutch on the catwalk during New York’s Fashion Week at Bryant Park on Sept. 12.
  • The HP ProBook 5310m, the world’s thinnest full-performance notebook(2) combines durable, black-anodized aluminum with a magnesium frame, wrapped in soft-touch paint that offers its sophisticated design at an affordable price.


HP Mini 110 by Studio Tord Boontje

Starting at only 2.68 pounds(3) and measuring just over an inch thin, the HP Mini 110 by Studio Tord Boontje features a 10.1-inch, mercury-free LED display and a 92 percent of full-size keyboard that makes it an ideal travel companion.

The HP Mini 110 features the debut of HP Imprint 3-D, the industry’s first 3-D PC surface technology. Multiple layers on the top cover are used to make the art appear to float on the surface while casting shadows onto lower layers. This new technology brings a depth to Boontje’s intricate pattern of plants and animals.

Built-in tools including Windows® Live Writer desktop icon for blogging enable quick access to popular social networking sites for staying in sync with friends and family.(4)

The Mini 110 by Studio Tord Boontje with Windows 7 Starter can be personalized with 15 wallpapers, a screen saver and a Stardock MyColors desktop theme – all unique to this product and designed by Boontje to deliver an integrated visual experience.

In keeping with HP’s and Boontje’s shared environmental philosophies, the packaging, Quick Setup Poster and User Guide are all printed with soy- or water-based inks while the outer box and cushions are all made from 100 percent recycled material. A custom microfiber protective sleeve ships with the Mini. Additional accessories are available for purchase including a matching PVC-free wireless mouse and a handbag made in part with natural materials.

HP Mini 311

The HP Mini 311 takes performance to a higher level, delivering a richer Internet(4) and media experience than most netbooks with an 11.6-inch, high-definition(5) widescreen display, NVIDIA ION graphics and a 92-percent of full-size keyboard.

Whether consumers want to enjoy entertainment or simply get online, the Mini 311 is the ideal companion PC for those who want the convenience of a mini, but the performance of a notebook. The Mini 311 features award-winning NVIDIA ION graphics for smooth HD video playback.

The Mini 110 and Mini 311 feature HP QuickSync software that automatically synchronizes files created or edited on the road with a home PC over a wireless connection when connected to the same network.(4)

HP ENVY series

The thin, light HP ENVY 13 boasts designs such as an aluminum-magnesium casing and the HP Radiance LED widescreen display with edge-to-edge glass for exceptional brightness – nearly twice the brightness of other notebook displays its size – color gamut and viewing angle.

The HP ENVY 15 is HP’s fastest consumer notebook. It features an elegant laser-etched pattern on its all-magnesium case that provides a visual indicator of the attention to detail throughout the machine.

Both ENVY notebooks feature HP exclusives, including the HP Slim Fit Extended-Life Battery, a powerful, optional, ultra-thin battery that dramatically increases battery life(1) and snaps seamlessly into the bottom casing; the HP Clickpad that integrates the buttons into the glass touchpad for quick, fluid control; and HP QuickWeb, which allows users to rapidly access key multimedia and communication applications without the need to boot the Microsoft Windows operating system.

Business desktops, displays and home server

HP also announced several other products, including the HP Pavilion MS200 consumer desktop PC, the HP MediaSmart Server EX 490/EX495 consumer home server, the HP Compaq Pro 6000 and HP Compaq Pro 6005 business desktop PCs, and various HP and Compaq widescreen LCD business displays.

Additional information is available at www.hp.com/personal.

Pricing and availability(6)

Customers can reserve the HP Mini 110 by Studio Tord Boontje, the HP ENVY 13, the HP ENVY 15 or the HP Pavilion dm3 beginning today by visiting www.hpdirect.com/go/newfromhp.

The HP Mini 110 by Studio Tord Boontje with Windows 7 Starter is priced at $399 and is expected to be available Oct. 18.

The HP Mini 311 starts at $399 and is expected to be available with Windows XP® on Sept. 23 and with Windows 7 Premium on Oct. 18.

About HP

HP, the world’s largest technology company, simplifies the technology experience for consumers and businesses with a portfolio that spans printing, personal computing, software, services and IT infrastructure. More information about HP is available at http://www.hp.com/.

Note to editors: More news from HP, including links to RSS feeds, is available at http://www.hp.com/hpinfo/newsroom/.

(1) Battery life will vary depending on the product model, configuration, loaded applications, features and power management settings. The maximum capacity of the battery will decrease with time and usage. Extended battery is sold separately or as an add-on feature.

(2) Thinnest standard-voltage notebook when measured at its thickest point

(3) Weight will vary by configuration.

(4) Wireless access points and Internet service required and not included. Availability of public wireless access points limited.

(5) HD content required to view HD images.

(6) Estimated U.S. street prices. Actual prices may vary.

Microsoft, Windows and Windows XP are U.S. registered trademarks of Microsoft Corporation.

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