Review of AT&T Motorola Backflip


Today for review I’ve got a phone from AT&T called the Motorola Backflip. This is the first Android phone from AT&T, and honestly it’s not the best example of Android out there. The Backflip is a clamshell or flip style phone, but it’s unlike any other out there, it flips backwards. The front of the phone is the screen and the back is the keyboard, the battery cover is actually inside of the phone when it’s closed. It’s a very interesting design that I’m still not sure I like very much. I do appreciate having the full keyboard, but keyboard is the back of the phone, not sure how well it will last being in your pocket or bag etc. The Backflip features the Moto Blur interface, and it works but not great. The phone is sluggish and fairly slow overall, it’s a bit underpowered to be honest, but call quality and battery life are very good. So read on to learn more about a rather unique Android phone…

The phone I got didn’t come in a box, it came in a padded envelope actually so there’s really no box shots for you. Includes with it was the power supply and user manual.

backflip1 backflip2

The phone comes with a clear cover on it that identifies the buttons, ports and features of the phone. Under the screen are three buttons for menu, home and back.

backflip3 backflip15

On the back is a nice full QWERY keyboard, but there’s no number line. I have to wonder why most AT&T phones are missing a number line and you have to press the ALT key to access them. The camera and flash are also in the keyboard which is essentially the back of the phone.

backflip4 backflip7 backflip8

The Backflip is sort of a clamshell phone, an off style though. When closed the keyboard is the back of the phone, behind the screen is actually a touchpad for navigation.

backflip5 backflip6

The hinge on the phone is stiff so it will stay at the angle you leave it.


On the left side of the phone you’ll find the camera button, USB port and volume.


On the top you’ll find the audio jack and power button.


Removing the back cover you’ll find the battery, sim card slot and microSD slot.

backflip11 backflip12 backflip13


Motorola Backflip

PC-like web browsing
Best of the Web with full HTML web browsing on the nation’s fastest 3G network

Up to date contacts
Contacts, including status and pictures, auto-populate from social networks

Always-on Social Networking
Sync with Facebook, MySpace, and Twitter from home screen

Never-before-seen QWERTY flip design
Touch pad, touch display, and back-flip QWERTY with table top mode

Technical Specifications:
Capacity: 1380 mAh
Talk time: Up to 6 hours
Standby time: Up to 13.5 days

Weight: 4.7 ounces
Size (inches): 2.00 x 4.25 x 0.6 inches
Memory: Internal memory storage: 512 NAND, 256MB RAM
Expandable memory storage: 2GB up to 32GB
Memory format: microSD

Wireless Technology:
GSM/GPRS:GSM 850/900/1800/1900 MHz
3G: UMTS 850/1900/2100 MHz
EDGE high speed data network: HSDPA 7.2 Mbps (Category 7/8), EDGE Class 12, aGPS
BLUETOOTH technology: BT Class 2 Version 2.0

Operating System: Android

Display size: 3.1″ HVGA 256k TFT
Resolution (pixels): 480 x 320
Colors: 256k

Predictive text for fast typing
Backlit Keys

Resolution: 5.0 megapixels
Zoom: 4X
Live video capture and playback

No Commitment Pricing: $349.99
2-yr Contract Price: $199.99

Motorola Backflip at

Let’s start with the interface. It’s several home screens that you can scroll through with left and right finger swipes. I didn’t change anything around, the way it is set up in the pictures is the way it comes. The order is basically left to right with the main screen being the one with Twitter on it. I tossed the landscape view in there as well along with the boot screen. You’ll have to do a lot of scrolling back and forth to access the things you want to.

backflip16 backflip17 backflip18 backflip19 backflip20 backflip21 backflip22

I posted that boot screen up there for a reason, you’ll see a lot of it, boot time for this phone is quite long and on boot up things are very slow to get started. I put my sim pin in and it’s like things are going in slow motion and the phone seems unresponsive for the first 10 to 15 seconds seconds. I timed the boot up and it takes about 1 minute and 44 seconds to get to the main screen and have everything loaded, updated and the phone actually ready to use with it being responsive. That time includes putting the sim unlock code in as well.

There are a few buttons at the bottom below the screen Menu, Home and Back. Hitting the menu button pops open the quick menu with access to a few basic settings.


Here’s the apps that are installed with the phone:

backflip24 backflip25 backflip26

In regards to what’s installed as we’ve come to expect there’s a lot of AT&T junk on there and trial software and games. They put the stuff there to make money, but who really wants Pacman or Midnight Bowling 2?

Then of course you’ve got many things that are trial software like AllSport GPS, AT&T Navigator, AT&T Radio, MobiTV,  and Where. The Mobile Backing app like a 10 page EULA, and I don’t know what the point of it is really, I’m not sure I would want my banking information on my phone. Sure I carry it with me everywhere, but if I lose it I’ll be in trouble. As far as AT&T radio is concerned, why couldn’t they just put an FM tuner in the phone?

backflip33 backflip32 backflip34 backflip35

Making calls with the Backflip is fine, call quality is very good. I’ve been with AT&T for many years, and the main reason is that I can get a phone call in my house, so reception for me is fine, and that includes data/web browsing etc. The dialer is nice and big, and takes up most of the screen.


The phone pulled all of my contacts from Twitter, Facebook and Google, there’s way too many there but you can sort them.


I used the Bluetooth with no issues, it paired with my Jawbone2 fine and again call quality was good.

The battery life seems good, I easily got the rated 6 hours of talk time, a little less when I was browsing etc, but that’s to be expected.

There is a nice big calculator and the calendar is nice as well.

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YouTube is included, and of course you’ve got regular web browsing. The thing is though that they’ve got rid of Google and replaced it with Yahoo and I have to ask why?!

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One of the big problems with this phone is that is crashes quite often, or Motoblur does.


The next big issue with this phone is that it’s slow and sluggish overall. For example when you’re swiping left or right there’s a about a second delay between the swipe and when it moves, it’s even longer when you wake the phone up for it to respond.

Another small annoyance is that it it switches from landscape to portrait mode for no apparent reason, and then at times it won’t switch at all when you want it to.

Picture quality is actually decent, though you’ve got to hold the phone very still. The options are very limited, and there’s no Macros mode but close-up pictures come out very good. Here’s just a few examples:

picture1 picture2 picture3 picture4 picture5 picture6

backflip2 backflip6 backflip4 backflip14


The Motorola Backflip is a unique and interesting phone for sure, but there are much better examples of Android out there today. The phone is running Android 1.5, and supposedly it’s upgradable, but I haven’t seen it happen yet.

The phone is slow and sluggish, and just underpowered overall. It feels like it can’t really run the interface, there’s a lot of lag and I experienced many crashes of Moto Blur, which is supposedly a selling point of the phone.

There’s a ton of crapware on the phone from AT&T, when will they learn that we don’t want this junk on our phones?! At the very least they could let us uninstall or delete it from the phone.

It’s Android and there’s no Google, that makes no sense to me.

On the plus die of things though the battery life is vey good as is the call quality and it takes decent pictures, but that’s not enough to make a good smartphone.


+Seems well made
+Interesting design
+Android on AT&T
+Decent call quality
+Good battery life
+Nice big keyboard

-Crashes/Errors often for some reason
-Odd backflip style
-Yahoo search?!
-AT&T junk installed
-Rather slow overall


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  13 comments for “Review of AT&T Motorola Backflip

  1. Katie
    May 20, 2010 at 5:45 pm

    I’m looking to get this phone, it looks awesome 😀
    I currently have a crappy LG Rumour and want a Smart phone upgrade 🙂 …
    Can’t wait to get this.

  2. June 20, 2010 at 8:53 pm

    I got this phone about a month ago as an upgrade. I actually “purchased” it thru the Walmart Lets Talk site, so I paid nothing – not even shipping. Mine did arrive in a box and I did NOT get the plastic covering with any identifiers except for the plastic on the backside mouse/scroll pad. (I am really starting to wonder about why the packaging and other minor things are so different depending on who ships it???)

    I’m not highly technical so for me the phone works pretty good. My niece has the Verizon Droid (that she bought unlocked since she is an AT&T customer like me) and we have compared our phones, of course! She likes that the BF comes with more screens than hers & she actually does like the “flip” design, but overall, we both agree that her phone is faster and more reliable. Mine crashes or force closes more than hers. Also, I did notice that it takes a LONG time to boot up – which is really annoying b/c I was instructed to do a shut down and/or battery removal ever so often to improve performance. As far as the keyboard and screen being exposed, I don’t really have much problem with that since I have trained myself to automatically lock the screen when I drop the phone in my pocket or purse. BTW – my niece has different marketplace options than I. She was able to download something to add more screens to her phone & she also got an app called “Lookout” that does just about everything my Motoblur acct does (locate lost phone, restore info, etc)… All in all, I am not unhappy with the phone. I got it for free and as a basic phone, text and web user, I don’t think I will run into the aggro that a more technical-minded user would. Hope this info helped someone.

  3. mike
    June 22, 2010 at 7:51 pm

    I have always liked Motorola. However, I don’t think I could hate this phone any more than I do. The screen is either too sensitive (and suddenly you’re calling someone you weren’t meaning to call) or too difficult to cancel, (phone jumps to home page and calls number and once you figure out how to get it back to a screen to hang up, you have to hit the disconnect button numerous times before it will actually hang up.
    Battery life is most of a day unless I use it, and then suddenly there is the 15 minutes until the phone is dead alarm.
    The keyboard doesn’t always work. Sometimes it’s necessary to push on the letter button several times before the letter will actually appear on the screen.
    The backtrack feature is nice, however if you tap it to select something on the screen, it will sometimes select it, and other times it takes several attempts to make it work. I have found that if I use the backtrack to navigate the screen and tap the selected item physically on the screen I get better results.
    You can’t adjust the font size. It’s small. There is a rumor that there will be a download fix that will enable you to change the font size. My guess is that if you put your right hand in your pocket and keep it there until the download is available, you’ll be left-handed the rest of your life.

  4. annoymois
    July 9, 2010 at 2:04 am

    i want to get the backflip but ma parents dont want me to get internet on it. i heard that if u hav the fone for a week or 2 u can disconnect the internet but once the company reliezes that you dont have internet on the phone they will activate it back on your that TRUE????

  5. autumn
    September 1, 2010 at 3:51 pm

    i hate this pjone it stops working and i only had it for amonth and the phone would turnof and not want to turn on it frezzes up alot the messaging center is terrible it wont show the messages u get and it sends old messages when u dont want it to it just does what it wantsi donot recomend this phone unless u want tolose monety

  6. john
    September 12, 2010 at 7:31 am

    It crashes all the time. I think it has to do with the software version 13.xx..because my other Backflip with 12.xx do not have this issue. It would just reboots aften or just slow and freezes. I wouldn’t not recommend this phone.

  7. Darianna Xa
    September 26, 2010 at 5:26 am

    This phone is cute but very annoying, experienced the same things that the above writers, stated, crashes, call unintended people, etc. My phone is still in warranty and this is the THIRD fone, I am getting, as it is no longer freezin up all the time, but powering off on its own,,,I am not very happy with my purchase, and its only been 6 months,,, i would get this fone if its free, but dont pay money for it, unless u want to be aggravated.

    • Elle
      January 9, 2011 at 4:43 pm

      I have the backflip and it does the same thing. It also sends texts messages to the wrong person.

  8. Leah
    September 29, 2010 at 2:45 am

    My husband and I just ordered the back flip this is our first smartphone sooo I was just wanting to know if it is a good phone?….I am starting to worry a little.pls. help I dont wanna be stuck with this for 2 yrs.

  9. September 30, 2010 at 12:32 pm

    How many phone contacts will this phone hold? I have 400 contacts and am being told by AT&T that’s too many for this phone. Any idea?

  10. Saradolores37
    October 21, 2010 at 5:28 pm

    I’m 14 and absolutely LOVE mine. Mine doesn’t crashes? I can easily text, go on the internet, and listen to music. And all of my friends think it’s real cool how it flips…It is slow when it’s being turned on but does it really matter? I would recommend a cover though, because if dropped, it scratches the sides pretty easily. And being a teen, I drop my phones a lot.:) And to the yahoo situation, Just take a couple seconds to go to Google’s website?! Jeez they say kids are lazy!!

  11. Cody
    November 19, 2010 at 10:38 pm

    You can change to Google search its built into the phone i found that after having it for 5 minutes. I’m not sure what your looking for i find the performance of this phone more than satisfactory. It does hang up when trying to call menu’s to quickly or hitting the touchscreen on the backside of the screen. When browsing the internet using the touch pad takes a second to get used to but when you do it really make the interface very fast. Texting is a breeze with either the flip keypad or the built in android touch keypad. I’ve had the phone for a month and am very impressed so far.

  12. Jigish thakar
    April 28, 2011 at 6:21 am

    i have this phone from past 3 months.. and i am techy guy and trust me this phone sucks.. initially i thought after upgrading it to 2.1 it will start performing.. .

    but guess what i was wrong… its still suck a big time

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